Blogging Tips from the Cosmopolitan Superblogger Masterclass

Two nights ago I attended this amazing event. I had never met any bloggers in real life before, so it was wonderful to meet like-minded people! Since I've been away from social media for a little while, I wasn't sure if any of you guys were going but I kept my beady eye out anyway! Let me know if you were there, it would be fun to know that we were under the same roof! 

The event began with a glass of champagne and general chatter with lots of friendly people. I soon learnt that business cards are a must for these kinds of gatherings, I felt very unprepared in comparison to some ladies. I ended up making my own business cards, not quite as professional looking as some peoples'! 

After chatting with the other guests for a little while, we found our seats (and amazing goodie-bags!) and sat down ready to hear all about the world of blogging from an amazing panel of inspiring people! 

Louise Court, Cosmopolitan's Editor, chaired the evening, asking questions to the panel. In my opinion, the most helpful and informative part of the evening was when she asked each of the panelists to give one 'do' and one 'don't' when it comes to writing a blog. These do's and don'ts are particularly helpful for those that would like to turn their blogs into a business. Here is what these incredible people had to say:

Dominic Smales, founder of Gleam Digital advised us to be tenatious and to not give up, something that spoke straight to my heart after my recent absence. I've been rather nervous about coming back to blogging, so he really inspired me to keep going. 

Vicki Fogwill, social-media manager for Next said do think about the brands that you can work with. Picking them specifically to suit the angle of your blog means that you will have much more to offer and, of course, more to gain. However, don't send bland emails just asking for work. It's essential to know the brands that you want to work with, that you have something that you can write about in terms of products. Sending out emails to any company you can think of won't help you in the long run. 

Andreas Pouros who is the COO of Greenlight Digital couldn't stress enough the importance of honesty. He reiterated this later, when I (very bravely - I'm terrified of talking in front of people!) asked how to go about regaining the trust of my dear readers, after abandoning you all for so long! He told me that honesty is the best policy, to open up to you guys and let you know why I've been away. I'm planning a post for this in the near future. Actually, it's quite a difficult topic for me to write about, but I'd like to be honest with you and let you know why I have such a tendency to write so sporadically at times! As for his 'don't', don't assume that people are interested in what you write. If you want to gain a wider readership then it's useful to use the Google key-word search. Think about three things you'd like to write about, then check the stats using a key-word search and see which of the three has been most searched over the past month. This will boost your 'search-factor' and increase your traffic, whilst helping you to find readers who are genuinely interested in what you have to say. 

Kat Williams from Rocknrollbride.com advised us to value our worth, both commercially and emotionally. She told us not to be afraid of thinking with a business brain. She said that Brits are often shy when it comes to discussing money, something that I believe to be very true. Kat told us that it's ok to think business and that we shouldn't be shy of talking about money. 

Emily Johnston, founder of Fashionfoiegras.com explained the importance of social media. She said do use social media as far as possible to put yourself on the radar and organically gain more readers. She told us that social media is very good if you want to work with brands and that if you write a post about a product or a company, you should tag them in it as they do very often check these posts out. Another excellent 'don't' for me was don't get frustrated. Blogging is not always a quick process so stick with it, you just have to keep going. This is so true in my case because I get so discouraged when I go through a period of having low readership, despite working hard on my posts. However, these things happen. We mustn't give up. 

Finally, two bonus pieces of advice: Don't misbehave on twitter! Nobody likes a ranter, a complainer or a creator of twitter storms! Secondly, try not to just sit at your computer, churning out post after post. This is the fastest route to writer's block. Instead, go outside, get some air, find inspiration and look for your stories. Keep a fresh and open mind and let the creativity come to you! 

I hope you found this helpful my dears, I definitely learnt a lot from the evening and met some very lovely people who I hope to keep in contact with. I'm off to delve through my goodie-bag, you know how I love a freebie ;)

the little nordic cabin

x

@nordiccabin

PS: Don't forget to enter my giveaway!! I'm giving away some beautiful little handmade hair-clips. The giveaway ends on the 21st May and a winner will be picked at random :)

I haven't quit!

Please bear with me*, I am in the middle of my final weeks of my final year of university and my days are consisting of waking, showering, studying in the library and sleeping. I just can't fit blogging in at the moment. However, expect a bumper post of all the missing letters to come soon, I'm determined to finish, even if it might not be by the end of April! 

Yesterday I was so sleepy that I fell asleep in my chair at the library. If that wasn't embarrassing enough, I then had one of those falling dreams and jerked awake with a yelp! 

Maybe it's a punishment from the blogging gods for being too slow with my posts >.<

*"Bear with me" - get it?! Cause my boyfriend's name is 'Björn' which is Swedish for 'bear' so I always have a bear with me. Yeaaah!

the little nordic cabin

L is for Little Mermaid

The Little Mermaid (Den Lille Havfrue) is a fairytale by Hans Christian Andersen.

The original tale of the Little Mermaid is rather different to Disney's adaptation. Rather than becoming human to get the prince to love her, the Little Mermaid desires a human soul. This is because mermaids live for 300 years but turn into sea foam when they die. Humans live for a much shorter time, but they get to go to heaven when they die. 

The story differs vastly from Disney's and is really quite dark. Instead of giving up her voice, the Sea Witch cuts out the Little Mermaid's tongue. And when she gets her human legs it is extremely painful for her to walk on them. She does have to get true loves kiss, but this is because it's the only way to obtain a human soul. However, the prince is already in love with a temple girl and they get married. The Little Mermaid is heartbroken and turns to her sisters who tell her that to become a mermaid once again she must stab the prince and let his blood drip onto her feet. Her sisters had exchanged their hair for a knife from the Witch. The Little Mermaid cannot bring herself to murder the prince, and instead throws herself overboard and turns into foam. But suddenly she feels herself being lifted and discovers she has become a 'daughter of the air'. She is told that she has been rewarded for her efforts and that if she does good deeds she will eventually gain access to heaven. 

The Little Mermaid has her own statue in the sea in Copenhagen. I'd love so much to visit her one day.

Have a beautiful Monday and a wonderful week ahead, everyone!

the little nordic cabin

x

K is for Karlsson på Taket

Karlsson på Taket (Karlsson on the roof) is a book by Astrid Lindgren.

Karlsson is a mischievous little man who often visits Lillebror (a kid called little brother) and gets him into trouble. He lives in the apartment block and everything seems completely ordinary. But Karlsson has this little button on his belly and when he pushes it a little propellor appears on his back, allowing him to fly around. 

Here is a little clip from the animated series:

I think it's really cute. I like the way it's animated too :) Had you heard of this story? It's one of Lindgren's more well known stories but I've never actually read it. 

the little nordic cabin

x

J is for Jomfruen på glassberget

Jomfruen på glassberget is a Norwegian fairytale. It's title in English is The Princess on the Glass Hill. It was one of the many fairytales collected by Asbjørnsen and Moe and is the story of a princess who is rescued by a man riding a magical horse. 

The rescuer was the youngest of three sons, often teased for sitting around poking the ashes. (Oh hey, remember Askeladden? I told you he pops up everywhere!) One day he hears a horse whinnying and he manages to tame it. With the horse is a brass suit of armour. He doesn't tell anyone about the horse and the next year a suit of silver armour appears. He still doesn't tell anybody and finally on the third year a suit of golden armour appears. 

Meanwhile, a king had set his daughter high up on a glass hill and given her three apples to hold. It was said that the only person allowed to marry her would be the one who managed to reach the top of the hill and take the apples from her. All of the other princes and knights had failed to reach her, but one night a knight rode 1/3 of the way up the hill and the princess threw him an apple. He rode off immediately, taking the apple with him. The next day a silver-clad rider appears and manages to get 2/3 of the way up the hill. The same thing happens, he is thrown and apple before riding off. On the third day a rider appears, wearing golden armour, and rides all the way to the top where the princess gives him the final apple. He then rides away. (I know, men...)

The king then calls a meeting to find the man that has won his daughter. Our hero shows up but his brothers say that he was at home the whole time, poking about, doing his Askeladden business, etc. But luckily he remembered to bring the apples with him and then they all live happily ever after. 

You might have noticed that this isn't my favourite fairy tale. It feels a bit like someone has sat down and thought, ok there needs to be 'three' of stuff, three apples, three brothers, ok that'll do. Now we need something impossible - a glass hill? Perfect! Now lets throw in some random details that don't add anything to the plot of the story. Oh and someone call that Askeladden and get him to show up, he's always good for a laugh! No, but really, it's a nice example of a traditional Norwegian fairytale. I'm just bitter because, as everyone knows, J is a dark horse when it comes to impossible letters of the alphabet :)

the little nordic cabin

x

I is for Ice-Maiden

Finally it's time to introduce you to a Danish character! The Ice-Maiden is a story by Hans Christian Andersen, which, I believe was written fairly late in his life. 

It's quite a morbid tale, which is normal for this author. Tales like the Little Mermaid and Thumbellina are not as sweet and mild as the later versions that we read as children. The original versions tend to be rather sinister. The Ice-Maiden is no exception to this, it is the tale of a young boy whose mother falls into an icy ravine and dies. She was holding her little boy, but he survives due to a kiss from the Ice-Maiden. The Ice-Maiden then goes on to haunt him throughout his life before drowning him on his wedding night. 

My boyfriend's cabin is in a place called Funäsdalen, where these beautiful mountains can be found. In the summer we went hiking and passed a ravine where it is said a Sami woman fell down whilst travelling in her reindeer-drawn sled and died in the snow below. Seeing that ravine was an eerie reminder of this tale.

the little nordic cabin

H is for Heðin Brú

Heðin Brú was a Faroese writer, translator and spectacular wearer of glasses and tweed suits. I love his hair. He looks like such a gentleman!

I've picked him for my letter 'H' today because it's rare that I get to write about anything Faroese since, like Greenland, it's one of the Nordic countries I'm less familiar with. Which is odd considering I spent a year learning the language. But anyways... 

Heðin Brú is a really important figure in Faroese literature. He started out as a fisherman, then turned to agriculture and spent some time studying in Denmark. When he returned to the Faroe Islands he travelled around meeting people and gaining inspiration for his novels. 

He is considered important because of his extensive work as a translator, translating works of world literature into Faroese. Examples are the tales of Brothers Grimm, Emily Brontë, William Shakespeare and Henrik Ibsen. 

Have you read anything from the Faroe Islands? Have you been there? Are you one of those people who heard "Faroe Islands" and immediately thought "pharaoh" and mentally placed the islands somewhere near Egypt? ;)

the little nordic cabin

x